Utah PURPLE Tears campaign
New television campaign launched
Articles and Authors
British Columbia Program
Who is behind the Period of PURPLE Crying?
Frustrated with your baby's crying?
Real-life challenges of infant crying
PURPLE in the Media
PURPLE Hats Photo Gallery
PURPLE Onions at BC Fireworks Show Photo Gallery
A new television camapign has been launched in Utah to educate parents and caregivers about normal infant crying. The commericals began airing on Comcast cable on June 14, 2010 and continue throughout the year. The commercials are airing on TNT, Spike, FX, TRU, Versus, ESPN, ESPN 2, Comedy Central, Animal Planet and MSNBC. You can also watch the 30 and 10 second spots below.
For more information about getting the television commericals in your local market you can contact the National Center on Shaken Baby Syndrome at 801-627-3399.